Practically anything new that becomes trendy is created by the youth. That can apply to TV shows, movies and even language. Any generation attaches to something that’s a part of its time. That’s why we gravitate so easily towards it. We’re mainly carefree, want to have a lot of fun, and be different. Mumble rap, for the most part, does represent the current generation. It was for the youth created by the youth who wanted to represent something for themselves. You can date that back as far as the 70s and 80s when punk music and culture emerged. Nothing that’s ‘out the box’ is ever accepted at first. That late blooming of acceptance is normal, though. Now looking back nearly ten years on, the same artists are mentioned as the main influential figures of the new age American rappers. What was the general reception to them? They were ostracised. Its origins probably dates back to ’08 when the likes of Soulja Boy and Lil B emerged. Wiz Khalifa, June 2016, Ebro in the Morning It ain’t no disrespect to the lil homies, they don’t want to rap. So just like any subgenre, it needs its own appropriate name within the near future. Hip hop was founded upon borrowing sounds and it has evolved in the same way. Nor is it merely “trap” music, because rappers like Lil Uzi are using trap production, but they’re not rapping about the trap in the way like a Future or a 21 Savage is. “Mumble rap” sounds like a totally unprofessional label to give to a subgenre. What’s It Even Called?ĭespite the name having caught on, I don’t approve of it. What’s that subgenre referred to as? “Mumble Rap”įor the first time in the genre’s history, its fundamental ingredient has become its least priority for the successful hip hop artists that have been emerging in the past two years. In recent years a new subgenre has emerged that has, for the most part, disregarded that element. Yet as it has aged the key element to its formula has always remained by its side: lyrics. From boom-bap to gangsta rap to Auto-Tune rap, it’s been through it all. Under that same umbrella there is another internal domination within the genre.Įvery musical genre goes through stages of progression, but hip hop has been the one to evolve the most over the past 40 years. This statistic is merely a small introduction to the overall domination of hip hop on a mainstream level. That is already as many as the number of rap no. This shift is evident in the charts as well already halfway though the year, four of the 8 number 1’s in America have been rap songs (“Black Beatles”, “Bad and Boujee”, “Humble”, “I’m the One”). That’s crazy to think if you remember how blacklisted the genre used to be outside of the obvious mainstream superstars. For the first time it has become the dominant genre in the US with a 25.1% responsibility of music consumption, surpassing rock music. You dig what I’m saying? So at the end of the day as long as you be who you are but respect what got us here, that’s how you continue to evolve.Rap music is more popular than it has ever been. So talking down on the folks that inspired us to do this, it’d never be right. That’s your opinion, that’s cool but you have to respect them. Don’t go on your interviews and dis them and say you don’t like them and you don’t care for them. But this is what I tell them every time I see them … be yourself and do what you do but also know who laid down the groundwork. “That’s why I can’t shun a lot of the artists that may not be a Kendrick Lamar. You know? I want hip-hop to continue to evolve,” Lamar continued. “But also, at the same time I want to evolve. Never take it for advantage, and misuse it. “I always keep that in the back of my mind. “The responsibility … this is how I think is how you stay sane and stay focused in the essence of music, is to never forget the root where I come from, as far as hip-hop, and knowing my forefathers and the people that laid the groundwork for me to be here,” Lamar said when asked about what comes with the mantle of being among (if not) the best rapper alive. Kendrick Lamar has shared his thoughts on the mumble rap phenomenon during a new interview with Forbes as part of their annual “30 Under 30” issue. Related: Ed Sheeran, Kendrick Lamar Feature on N.E.R.D’s Star-Studded New Album The generation divide in hip-hop continues to rage, with traditional purists of the genre locked in perpetual battle with a new school of rap, currently represented by the wave of “mumble” rappers including Lil Yachty, Future, 21 Savage, Migos and Lil Uzi Vert.
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